In this post and video training lesson, I'll walk you through how to easily design your logo (using my favorite free tool), how to choose your brand colors, and how to use fonts on your website.Read More
You may not have realized this but your job title is missing something. You know that clever one that you spent way too long brainstorming? Yes, my ninja-warrior girl-boss, you’re not just a coach, you’re also a...Read More
The #1 mistake I see new business owners making with their websites is that they’ll buy a beautiful Wordpress theme or find a Squarespace template that they like visually and then they’ll cram their copy into that template. Learn why you need to write your own web copy in this post.Read More
Learn how to define your brand style and create a moodboard in Pinterest for a personal brand that grows your business.Read More
“With tens or hundreds of potential options out there, you have to answer the question, ‘why should I buy from you?’ If you don’t answer that question quickly, your potential customers will move on. It’s really pretty simple.” – Fizzle
That's why you need to find your competitive edge and craft your positioning statement. And that's exactly what I'm teaching you how to do in this post.Read More
Forget the typical “ideal client avatar” worksheets. THIS is how to define your client in a way that actually matters for your business. Plus, I’ll teach you how to use my client-sleuthing research technique to get your audience to write your copy for you.Read More
Learn what really makes for a standout brand AND how to define your website goals the right way (hint: SMART isn’t smart enough). Because what gets measured, gets improved. #GoalGetter (And yes, there's a free workbook to go along with this). Click through to get it!Read More
Getting consistent client inquiries on autopilot (with zero hustle) starts with a well-crafted website. So, today I'm going over your essential "Web Prep Checklist" so that you understand all the parts that go into creating a stellar site. Click through to read the post (and get the checklist)!Read More
I’ll admit, I am easily triggered by people that, in my opinion, are unwilling or unable to do basic problem solving (aka think critically & creatively to solve problems on their own).
But, I also completely relate. I’ve often felt overwhelmed and felt myself wishing that someone could just tell me exactly how to set up 301 redirects in Wordpress without having to read through a 2000-word support document. So, I get it. I’m not trying to proselytize but to empathize.
So, in this post, I'll walk you through my thoughts on getting unstuck by thinking critically & creatively.Read More